Thursday, August 21, 2014

Specialized Supports World Bike Relief, Women La Course

Here are two stories from Specialized about the company's support of women's cycling. Women make up a majority of cyclists in the world, and Specialized - as well as Ben's Cycle - is making sure women have the same quality equipment as the men.

The first story is about how the World Bicycle Relief used a large donation from Specialized to provide bicycles to thousands of women in Africa. Studies there have shown a 28 percent increase in school attendance and a 59 percent increase in performance when girls started to ride their bikes to school.

This video is about Specialized riders in the La Course, the women's race in Paris on the last day of the men's Tour de France.


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