
Bike Polo infiltrating the deepest corner...of technology? Thanks for the props! Read On.





MKE Bike Polo rider Eric Kremin made good use of the Problem Solvers Cable Doubler. He wanted to have one lever actuate both calipers during his polo matches and this did the trick. He has it setup so the rear locks up before the front for super quick stops and the use of a v-brake noodle on the front caliper allowed him to easily disassemble the front fork for travel. Nice work Eric!

We just received a couple of the new True 3/8th Profile fix/fix hubsets in. 3/8"(10mm) fixing bolt with steel serrated washer to keep you wheel from slippin. They are out of stock of many colors right now, as Profile gets more made, we'll get them in our store for you.
The number one question/email we get is..."Does anyone offer a reasonably priced sealed cartridge bottom bracket for the Sugino 75 track crankset, a true 109mm ISO taper bottom bracket?". The answer for a very long time was unfortunately "no".Well, after searching high and low (for what seems like a millennium)we found a manufacturer!





Still have some Brooks showroom samples left over from our remodel. Head over here and take a look!







If you haven't sent us your Bruiser build yet, put that index finger to work!Boobleg Sessions from John Prolly on Vimeo.
Anyway, it's great to see Tony back on the bike! Burd officially announced that Bootleg Sessions v.4 is underway; can't wait to see what's up. If you haven't seen Burd's new bike, check it out!


All of you visiting Interbike this year will not see a Milwaukee Bicycle Co. booth. However, you will see a few Bruisers rolling around the show (among other parts). One of those is Hold Fast's Bruiser Demo showing off their incredible foot retention system. Jeremiah will have this available during the demo and each evening after the show. It is also doing dual duty as a demo bike for Fyxation's Session 700 tires, so swing by both Hold Fast's (Booth #4262) and Fyxation's (Booth #3459), check out their stuff and take it for a spin!

After talking with Chrome it is clear that they have put some real thought into their new shoe line. Taking into consideration not only stiffness for cycling, but also walking give/support and overall all day comfort. Great Job!

We were thinking the same thing as all of you (well, maybe not ALL of you) that the new Cinelli / MASH frame was really well done. Were only able to manage a few frames this time around. If they are sold out by the time you make it over here, put your email into the "In Stock Notification" and when the next batch come in we'll shoot you an email.
Clearing out some older stock of Zipp wheels. 202's, 303's, 404's, 808's and 909's on our eBay and website. The eBay prices are cheaper because with website purchases we are offering a pair of (in-stock) Michelin, Vittoria or Continental tires for free (your choice)!!!
Send us your Bruiser pics and we'll post them on our website and Flickr so everyone can see your creation. Everyone who participates will get a 20% off coupon* for our website! Start snapping!!!!!


Seen @ ProllyAsphalt Giveaway Coming Up Soon
I’ve been working on organizing a giveaway series with John Prolly and it is coming to fruition within the next week or so. Named Asphalt, it’s a giveaway series showcasing of some of our favorite brands and friends.
We’re kicking it off with a set of B43s graciously donated by Velocity that I have finished in black ELVS. I know there have been questions floated as to whether there will be a production ELVS B43, and honestly, I can’t really give an answer yet. For the time being, these ELVS B43s are unique, perhaps now and forever.
pics by Andy T
Over the last few years, biking to work and for leisure has become an important lifestyle for many people in Milwaukee and Madison, Wis...