Ray's Mountain Bike Park - Milwaukee

Work on those skills at Ray's this New Years weekend!

Earl

Milwaukee Road - Now Available!!!

Our shipment JUST in from Waterford!

Happy Holiday

We've been busy these last couple of days keeping those studded tires in stock and getting ready the Spring (which seems so far away!). Anyways, from all of us here at Ben's, we wish you all a great holiday and as always, happy riding!

Earl

More Great Products

Oh yes they are here and they are sweet!
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Finally a single-speed conversion kit for those Campy Hubs!

Earl

Light & Motion - Available Now!

I couldn't be happier with my Stella 200. It's lightweight, powerful, great battery life, and it's waterproof! Great for those rainy rides. We have the whole line here! Check out these reviews by Bike Rumor on the very bright VIS 180 and Seca 1400 lights that we carry. Pick one up and you won't regret it!

Earl

MBC Bruiser - Winter Commuter

Winter in our part of the country can get quite debilitating. It's been hoovering around zero degrees here in Milwaukee and last night was a particularly brutal ride home. Still, I don't second guess riding into work. I guess since I've been doing it everyday for the last 6 years, it will always be a natural and enjoyable part of my day. Well, here at Ben's, we encourage you to also enjoy riding through these winter days. So we introduce to you the Bruiser Winter Commuter Build!

Built with the intention of blasting through snow and ice while keeping you comfortable and in control. Armed with Nokian Hakkapeliita 700x35c tires and strong Alex G6000/Formula wheelsets, you'll slice through all conditions with ease and less fear of slipping. Our Bruiser can take the abuse from jumps and staircases; it can also take on winter storms!

Here's Steve's personal bike!

***Fellow Ben's employee Mike was doored yesterday on his way to work. He's pretty banged up (broken rib etc) but fortunately he had his helmet on and is able to walk around. Just a reminder whether you drive or ride...be careful out there. We all wish you a speedy recovery Mike!***

Earl

Thank You

Classy shop equals classy signage

...to all those that dropped by and/or picked up a thing or two at our booth. If you missed it because of the weather you may see us at the Madison bike swap (not official, but we're working on it). We had a blast and quite pleased at how much we sold! I also want to give a thanks to Jake, the bike fed, UW cycling crew, and volunteers. It went flawlessly with all your hard work.

Earl

UW Milwaukee Bike Swap!!!

Just a small taste

Oh geez, we're bringing a bunch of stuff to the UW Bike Swap and all of it is going to have such low prices!!! Felt like I was selling Suburus for a second. Anyways, we're loading up the big truck with some sweet product and will even have coupons for up to 30% off on in-store purchases! I'm pretty excited just to hang out with like-minded folk. Cycling is getting big here in Milwaukee and pretty sure this will be a big turnout. So drop by and check out our booth!!

Earl

Get Em - Sun MTX33 700c

Via John

BACK IN STOCK!!!!!!

Earl

Race Worthy Studded Tures

What?! Sub 700 gram tires with 300 studs and it's UST tubeless?! I love my Nokian 294 Extremes but maybe next year I'll try these Nokian Gazza 300 UST! Sorry 29er kids, only in 26x2.2 for now. Speaking of racing...

Thanks Dan!
(If the embed doesn't work, go here)

Reminds me of the Bond bike...but with the Mission Impossible tune. 1-3" of snow today, I'm excited, I can understand if you're not!

Earl

YESS Bottom Bracket Tensioner

I found the YESS ETR/B tensioner through a fellow mechanic and thought it was a pretty cool idea for a tensioner. I know this has been applied to downhill bikes for years, but this one in particular works as a single speed tensioner. Here, Sean, a MKE bike polo slayer, uses it as a dual gear system; one for polo and the other for commuting. More info here.

I can go into the logistics of this set up but just by looking at it, but you get the point. The tension on the spring is pretty strong and you wouldn't have to use any tools to change the gear. He says it works fantastic! Again, like all bike products, this may not work with certain set ups. However, with the right ratios, parts, and adjustments, this could work flawless. Thanks Sean!

Earl